THE PLUS OF ANCHORAGE

Concepts, No Keywords. A new and innovative tool for Related Advertising.
The Anchorage Technology selects for your ads Conceptual Related Contents.

TAGRTB
RIGHT PLACE, RIGHT TIME.

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THE ADDED VALUE TO YOUR WORK

Optimization and Control. The multiple features of the platform allow you to minimize the dispersion of spending and optimize your investments

THE ADDED VALUE TO YOUR WORK

Optimization and Control. The multiple features of the platform allow you to minimize the dispersion of spending and optimize your investments.

ROI Optimization

The wide freedom of customization allows you to make a predictive assessment that optimizes the ROI, increasing it for each individual campaign.

ROI Optimization

The wide freedom of customization allows you to make a predictive assessment that optimizes the ROI, increasing it for each individual campaign.

CPM control

The platform allows to invest on functional impressions based on the time preferences of the target, avoiding excessive CPM overhangs and facilitating its management.

Increased CTR

The immediate satisfaction of the user’s need, in a precise moment, stimulates interest and action towards the announcement, raising the quality of the CTR.

Increased CTR

The immediate satisfaction of the user’s need, in a precise moment, stimulates interest and action towards the announcement, raising the quality of the CTR.

WHO IS TAGRTB

TAGRTB, through the interactive partnership with ONETAG, presents itself as a DSP that has a proprietary DMP, called Anchorage.

This important premise is meticulously placed within a project that wants to allow the Client to have access to the world of Global Online Advertising in a more targeted and precise way, according to a different, innovative and more performing model of Related Advertising.

Semantic analysis, clustering algorithms and machine learning represent the solid foundation on which TAGRTB and its different and ambitious vision of Online Advertising are based.

TAGRTB was born with the aim of providing the customer with an Online Advertising solution, in Real Time Bidding mode, based on a more accurate targeting and profiling of advertisements.

Anchorage is a sophisticated engine for semantic content analysis of every single web page on the market.

This system allows the Customer to select, according to his preferences in terms of target meaning, the pages on which to show his ad.

TAGRTB enables advertisers to run display, video, rich media and native advertising campaigns across desktop and mobile devices. With the typical Buy Type of Programmatic Advertising, the Advertiser can get a real performance control based on CTR and CPC.

It is possible to arrange advertising activities based on pure performance, through a consultancy process that our team is able to guarantee for each type of campaign.

The use of Anchorage together with the consulting activity of our accounts, allows a precise control of the performance and a constant monitoring of the conversion rate.

WHO IS TAGRTB

TAGRTB, through the interactive partnership with ONETAG, presents itself as a DSP that has a proprietary DMP, called Anchorage.

This important premise is meticulously placed within a project that wants to allow the Client to have access to the world of Global Online Advertising in a more targeted and precise way, according to a different, innovative and more performing model of Related Advertising.

Semantic analysis, clustering algorithms and machine learning represent the solid foundation on which TAGRTB and its different and ambitious vision of Online Advertising are based.

TAGRTB was born with the aim of providing the customer with an Online Advertising solution, in Real Time Bidding mode, based on a more accurate targeting and profiling of advertisements.

Anchorage is a sophisticated engine for semantic content analysis of every single web page on the market.

This system allows the Customer to select, according to his preferences in terms of target meaning, the pages on which to show his ad.

TAGRTB enables advertisers to run display, video, rich media and native advertising campaigns across desktop and mobile devices. With the typical Buy Type of Programmatic Advertising, the Advertiser can get a real performance control based on CTR and CPC.

It is possible to arrange advertising activities based on pure performance, through a consultancy process that our team is able to guarantee for each type of campaign.

The use of Anchorage together with the consulting activity of our accounts, allows a precise control of the performance and a constant monitoring of the conversion rate.

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